DAILY INNOVATION BRIEF by Edward Kane, Journalist
D A ILY INNOVATION BRIEF By Journalists Edward Kane & Marya nne Kane PEPSI'S SMART CAN HAS A STORY TO TELL Source: Pepsi Beverage giant Pepsi just unveiled a unique piece of innovation - the Pepsi Smart Can. Here's what we know: Pepsi has come up with a world first -- its LED engagement platform, which it calls a "Can-vas" for creativity It's a regular Pepsi can but uniquely customized to be a story telling medium as a digital media platform Pepsi has wrapped a flexible 3D high-definition screen around the can The can does not contain any soda It has movement sensors and accelerometers to allow the user to customize th...