DAILY INNOVATION BRIEF by Edward Kane, Journalist
D A ILY INNOVATION BRIEF By Journalists Edward Kane & Marya nne Kane TOYOTA TAKES ON ROLLS ROYCE Source: Toyota Toyota just unveiled an ultra-luxurious SUV - the Century - which is designed to compete against Rolls Royce. Here's what we know: Toyota has created a new hybrid SUV, the Century, that is so luxurious, it is competitive with Rolls Royce Century directly competes with the Rolls Royce SUV Cullinan but is slightly smaller At $170,000, Century is less than half the price of Cullinan, which starts at $390,00 Century is powered by a 3,5 liter V6 plug-in hybrid engine Century delivers 406 HP The vehicle is beautifully designed and well proportioned It's a 4-seater While Toyota...